Northern Rail

Business Challenge

• Needed to improve the quality of information its 1,300 train conductors provide to passengers by making sure the message length was not limited, whilst restricting the amount of information that could be sent out
• Needed a mobile solution that was inexpensive, where you could tell if the message had been read and where conductors could look up other information that might be of use to passengers

Solution

• BlackBerry® Enterprise Solution

Results

• Significant overhead savings
• 25% lower operating costs
• 92% user satisfaction score
• Significant increase in National Passenger Survey score